Wednesday, January 29, 2020

Why SEO Is Important For Your Business

Is SEO is important for online success? The answer is "Yes". SEO plays a vital role in accelerating you business in the world through online.

Online marketing through SEO enhances your brand awareness.  Search engine always update it's algorithm to reduce complexity and produce effective result stored in its database as per current trends. Of course, SEO is sensitive in terms of Google algorithm updates. But if you follow it's guideline then definitely there will be no problem.

SEO is the main source of getting traffic to your website. It's result is effective and last longing. It builds trust and retain your customers. You will get a high chance of getting traffic and conversion on your website. 

Thursday, January 23, 2020

Voice Search SEO - Keyword Optimization

Voice Search becomes quite common today . It is basically the voice assistant command given to search engines and it gives result stored in its database as per relevancy . There are few factors which are necessary for website to be updated in terms of voice search optimization.
 Https- The website should be visible in https (secure hyper text transfer protocol). However it is basically necessity for all website to be optimized in https form.

Domain Authority - For voice search result, the website should also have high DA as much as possible . To get high DA the website should have quality backlinks  and must be optimized in all aspects of SEO.

Loading Time - The website should have loading time under 5 sec. Otherwise no user will visit your website and chances of bounce rate increases .

Content - The content is the most important for any website to get marketing.  It makes easier for the user to get solution of their search queries.

Local seo and long tail keywords - For voice search, local seo is important and people try to use services near around them. Also they use long tail queries to get result.


Tuesday, January 14, 2020

What is SEO ? Easy Steps to Understand

In the world of modern technologies, digital marketing plays a vital role in terms of all aspects of business, and it's application. SEO is quite a significant term used since we heard for a long time. SEO stands for Search Engine Optimization.

What is SEO? Let's relate it to our daily life. Suppose you are hungry, you want to order food, what will you do? You would go to the internet and search "order food online" or "best food near me" etc. Search engines would show you the number of searches based on keyword rankings. You would then click on the top 10 websites and grab your food.  In all these processes, SEO is applied by the professionals on the site, which drives traffic as per the required search query.
Technically we can say SEO is the process of getting clicks on your website in the search result (organic search) by users query through parameters (google guideline).

Uses of SEO:
  • Getting traffic on the website
  • Keyword Ranking on top
  • A website becomes most trustable on search engine
In search engines, the result of our search query is displayed with URL, title, and description. The same can be known as website URL, meta title, and meta tags, these are commonly known as Meta tags of your website displayed in search results. Meta title and meta description are counted in pixel length. The meta title range is 55- 60 characters, and the meta description range is 155 -160 characters.